Friday, March 11, 2011

Make Customers Happy All the Time and Especially in the Busiest Times

Make Customers Happy All the Time and Especially in the Busiest Times
You got the order, you have the products, and they are on the way to your customer. Now, after they place their order, what do your customers think next? If they are like most, it’s likely "Is it on the way and when do I get it? Show me!" Isn’t that what everyone wants to know? And you definitely want your customers to get that information from you. How is the best way to do this and show your customers great service?

The preferred way today is to send them an email to let them know their package is on the way. And a terrific way to do this is for the email to be sent directly from the shipping system. This is where a multi-carrier shipping system like our Computerized Parcel System (CPS™) can help. Here is how this works in CPS. The CPS SHIP eLERT® is sent directly from your company to your customer, it is quick and easy for you to send, and it gets the information to your customer right when the product is shipped. If you use some other type of notification now, sending a SHIP eLERT can take its place and make notifying your customers a simpler process.

Although there are many more advantages to a multi-carrier shipping system than just timely shipping notifications, consider this one point. If you use a carriers' dedicated shipping system and send the shipment notification from their system, take a look at that notification. First, it's not from your company, it's from the carrier. Also, notice how far into the notification you have to go before it's clear the package is from your company. With the CPS shipping software, you use your company’s email address. There is no doubt the shipment notification is immediately identified as coming from your company with the information they expect to see about delivery of their order. Great service keeps customers coming back. When it’s also a better process for your company, you have the best win-win situation. For information about CPS, visit our web site at

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